It’s like Batman and Robin, an unstoppable force that’s only going to get bigger and stronger as the migration of content continues to flow into Mobile Devices.
Read this very interesting Q&A with Christina “CK” Kerley – Writer, Speaker and adjunct college professor at Rutgers University!
Mobile and social marketing: The dynamic duo
April 20, 2011 – 6:01 am EDT
Christina “CK” Kerley is a writer, speaker and adjunct college professor at Rutgers University who specializes in guiding b2b companies on using emerging media for marketing purposes. In her B2B Mobile-Marketing Guide, she makes a case for aggressively pursuing mobile platforms as a way to reach business customers. In this interview with BtoB columnist Paul Gillin, she summarizes several recommendations.